HUMAN Blog

Fueling the Future of HUMAN

Written by Stu Solomon | October 9, 2024

At HUMAN, we have always been driven by one mission: to protect the integrity of the digital world by ensuring every online interaction, transaction, and connection is authentic, secure, and human while imposing cost on malicious actors. Since our founding over 10 years ago, the Human Defense Platform has continued to evolve while always leading the industry in safeguarding the customer journey end-to-end. Shortly after joining the remarkable HUMAN team in January, it became exceedingly clear that the best is yet to come, and that our clients and the industry should expect more from their fraud, risk and security solutions. Today, I am excited to announce we have secured more than $50 million in growth funding, led by WestCap with additional support from Goldman Sachs, ClearSky, NightDragon, and Vertex to further that mission and continue to develop and field the most innovative and effective products.

I am extremely proud of the fact that so many of our investors are doubling down on their commitment to our journey. This latest investment will help us further accelerate our platform’s growth by incorporating advanced AI techniques to enhance scale and efficacy, including improvements to digital account protections as well as new media security solutions for click fraud defense and advertising integrity for platforms, agencies, and brands. Additionally, we plan to deepen HUMAN’s engagement in the public sector, driving innovation for new use cases that enhance cybersecurity for government entities  in response to proliferating influence operations. 

HUMAN is trusted by the world’s leading enterprises and internet platforms to detect and neutralize these threats at scale with unmatched speed and precision. This growth funding and focus will allow us to unlock the full power of the Human Defense Platform, strengthening our capabilities across the entire customer journey. 

The HUMAN Advantage: Scale, Speed, Decision Precision

Our leadership is already proven. We’ve earned top scores in the 2024 Forrester Wave™ for Bot Management Software, continue to lead G2’s rankings for Bot Detection and Mitigation solutions, and we are trusted by some of the world’s largest platforms to combat invalid traffic (IVT) and other fraudulent, non-human activity. And we’re just getting started. 

Today, HUMAN verifies more than 20 trillion digital interactions every week across three billion unique devices, providing our customers with unparalleled visibility into their most critical digital surfaces. By leveraging our AI-driven platform, which includes more than 400 adaptive machine learning models, we analyze 2,500+ signals per interaction, allowing us to detect even the most sophisticated cyberattacks in milliseconds. Whether it’s preventing account takeovers, stopping fake account creation, or ensuring ad integrity in the programmatic advertising ecosystem, our platform is built for high-performance, real-time defense. 

What excites me most about this investment is how it will help us build on an already rock-solid foundation, fueling innovation across the entire digital customer journey. We’re developing new solutions for both enterprise and media customers, including advanced account and application protection, as well as media security offerings that safeguard digital platforms from click fraud, invalid traffic, and malvertising. Additionally, we’re bolstering defenses in areas such as PCI DSS 4.0 compliance, helping customers stay ahead of evolving regulatory requirements. 

From advertising protection that ensures brand safety and ad quality to application protection that prevents account takeovers and scraping, HUMAN is uniquely positioned to tackle the full spectrum of digital threats and to explore the unique insights that can be derived by analyzing data from every stage of the journey. 

Looking Ahead

While we’re proud of how far we’ve come, we’re even more excited about what lies ahead. With this growth investment, we’re doubling down on the platform that has made us the trusted cybersecurity leader we are today. Our goal isn’t just to defend against today’s threats – it’s to shape the future of security for the threats of tomorrow. 

HUMAN’s commitment to defending the digital landscape remains stronger than ever. Together, we will continue to build on this momentum, ensuring every digital interaction, transaction, and connection is secure and authentically human.