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Ad Fraud Sensor

PROTECT PROGRAM­MATIC INVENTORY

Ad Fraud Sensor for Platforms precisely detects and identifies the presence of fraud post-bid within an ad tech platform’s programmatic inventory.
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Ad Fraud Sensor Tailored for You

For Platforms

For Publishers
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Accurately identify fraud—with precision

HUMAN protects platforms from fraud with unmatched scale, speed, and precision to provide greater inventory value.
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Superior Detection of Ad Fraud
Gain visibility into supply sources that deliver invalid traffic to your platform.
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Multi-Channel Inventory Protection

Detect IVT across desktop, mobile web, mobile in-app, audio, and connected TV.

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Inventory Revenue Maximization
Improve inventory performance and its value within the digital ecosystem.

Boost Transparency Into Platform Inventory

HUMAN Ad Fraud Sensor provides real-time, technical analysis of all sampled impressions to help your platform eliminate sources of fraud. Fraudsters’ attempts to use sophisticated bots in the programmatic ecosystem are prevented—protecting your inventory quality, platform reputation, and revenue.

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Protect your inventory with a purpose-built package.

Ad Fraud Sensor for Platforms is part of HUMAN’s Advertising Protection Package, a suite of solutions purpose-built to secure digital advertising.

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$601B is expected to be
spent on digital advertising

HUMAN’s Ad Fraud Sensor for Platforms provides protection.

HUMAN in Action

Rise Leverages Superior Precision to Fight Fraud

To attract more clients and protect its data, Rise wanted a partner to provide a more sophisticated approach to fraud protection. HUMAN’s easy-to-integrate solution delivered accuracy.

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50 Billion

monthly requests scanned
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0.8%

or less of fraud on platform after HUMAN integration
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“With HUMAN’s leading solution, we feel confident that our partners are fully protected and secured as they grow their audience base.” 


Chief Business Officer, Rise

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“The unearthing of PARETO was a great indicator of the work we’ve achieved together with HUMAN in mitigating such attacks, and our partnership will no doubt mature even further in the coming years.”

CEO
Global Ad Tech & Media Company

Video Platform Safeguards Its Marketplace from Fraud

A leading provider of video ad-serving needed a partner and set of best practice operations to protect its platform from the fraud schemes plaguing its inventory. With HUMAN, the platform successfully identified and eliminated the PARETO botnet from its platform.

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5 Trillion

data points handled by the platform each month
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8 Billion

requests scanned each month for the platform

Request a Demo

of Ad Fraud Sensor

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